Last week, we announced a strategic investment in home care, aiming to respond to the growing demand for solutions that improve patients' quality of life at home while simultaneously relieving pressure on hospital services.
This investment translates into the launch of our new online store, Cuidados Pessoais, dedicated to providing essential products for the treatment and monitoring of patients outside the hospital.
Cuidados Pessoais was created to simplify access for clients and caregivers to medical devices, wellness support products, and mobility products, ensuring fast and safe deliveries throughout the country.
"The future of healthcare involves bringing care closer to people. By investing in homecare and an innovative online store, we want to make treatments more accessible, reduce unnecessary travel, and offer patients and their families continuous, high-quality support."
Our movement aligns with the growing trend in Portugal toward adopting medical technologies to reduce hospitalizations and healthcare system costs. Solutions such as personalized therapies and home support services are essential for reducing readmissions, improving treatment adherence, and strengthening the autonomy of chronically ill patients.
With this step, we reinforce our mission to promote closer, more digital, and sustainable healthcare, keeping pace with the aging population and the growing need for continued home care.